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Online marketing vs. television: which should your auto dealership choose?

When our auto dealership clients first come to Stratosphere Studio for their digital marketing needs, they are sometimes concerned about how online marketing compares to older, more familiar methods, like TV, radio, or print advertising.  Even some of the biggest auto dealerships in the country are very careful with their marketing budgets, which is understandable. … Read more »

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How much would online marketing cost my auto dealership?

Sometimes it can be a real guessing game trying to figure out how much money your auto dealership should spend on marketing in order to generate more business.  There’s always the fear that you might not spend enough and would risk not reaching anyone.  Then again, you could spend too much and waste your money… Read more »

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How to write an eBook for your auto dealership

If you’ve been following our blog posts for a while, then you’ve become well-versed in the art of blogging, developing calls to action, and converting your auto dealership website visitors into leads.  You probably know all about what kinds of incentives to offer to your website visitors in order to convert them into leads, such… Read more »