2017 was a banner year for the RV industry. As I write this, it is mid December and already the RV manufacturers have shipped out over 500,000 brand new units to dealers. 2018 is already shaping up to be better than 2017 if you can imagine that.
2017 was also a great year for one of our customers- Coach Specialists in Texas. To date just in 2017 we have generated over $1.5 Million in leads for their repair shop of which $1.3 Million are confirmed sales.
How is that possible you ask?
Well we accomplished it through a three part digital marketing strategy- Blogging, call to action, analytics.
Let me break it out by tactic.