The top 5 advantages of content marketing for auto dealerships

The number of methods available to you for marketing your auto dealership might seem overwhelming.  There is social media marketing, direct mail marketing, email marketing, print advertising, radio advertising, content marketing, and a whole bunch of other methods with equally specific terms.  Yet, when you get right down to basics,...

What should I include on my website landing page form?

Are you currently working on the lead acquisition strategy for your auto dealership?  There are several things to consider.  For instance, what are your most enticing offers?  What calls to action will you post?  How many landing pages will you need?  How many leads do you aim to attain in...

How do I use social media in my auto dealership marketing?

It’s become practically expected for auto dealership owners to use social media in support of their business marketing strategies.  In many ways, this is a great development, since social networking can contribute to boosting your website traffic and sales.   But how should a car dealership most effectively use social networking? ...

Why does blogging work for auto dealerships?

At Stratosphere Studio, we’ve run across plenty of skeptics when it comes to using blogging as a marketing tool.  Many auto dealership owners don’t realize that blogging is a surefire way to dramatically boost your website traffic.  As a digital marketing agency that specializes in auto dealership marketing, we’ve seen...

The DOs and DON’Ts of an auto dealership landing page

It is a multi-step process to boost your auto dealership online presence.  The good news is that, if you have started to create landing pages for the calls to action on your website, then you are well on your way towards strong lead generation.  If you’re not familiar with the...

Repair your broken auto dealership website in 5 easy steps

Okay, be honest: how is your auto dealership website performing?  Are you getting plenty of traffic and leads or are you disappointed to report that your website is performing poorly?  If you’re experiencing the latter, don’t worry—a number of our automotive clients originally came to us with the same problem. ...

Auto dealership marketing questions answered: what is a call to action?

In our mission to help auto dealerships improve their marketing strategies, we’ve gotten this question many times at Stratosphere Studio: “What is a call to action?”  Are you asking yourself the same question?  Let me help clarify: a call to action is simply a line or button on your car...

How will I market my auto dealership after Google encrypts keywords?

If you haven’t heard yet, I’m sorry to break the bad news to you: Google has decided to encrypt all keyword searches.  As a business owner who is doing everything you can to effectively market your auto dealership online, this will no doubt come as a huge disappointment.  At Stratosphere...

What do I need to include on my auto dealership landing page?

We’ve talked a lot about the importance and benefits of using calls to actions on your auto dealership website, since they’re so essential for lead generation.  Have you started to think about what kinds of offers you can post in a call to action on your website?  Well, the next...

How do I get more people to read my auto dealership blog?

Have you already started a blogging campaign for your auto dealership?  If so, then you’ve taken a great step towards increasing your website traffic.  At Stratosphere Studio, we’re big believers in the power of blogging and have seen what an incredible impact it can have on business for our automotive...