As an auto body shop, you can significantly improve your customer base with a well-managed website. When your website is in great shape, then you should have lots of web traffic per month, along with plenty of leads coming in. The best way to accomplish this is with a great...
Category: Blogs
Auto body shops and insurance companies: a case of us vs. them?
It’s not always a well-known fact among consumers, but the relationship between insurance companies and auto body shops is sometimes tenuous. When one entity has to work so closely with another, it’s natural for there to be some tension. So how do you keep that tension out of your website...
Should I use Facebook to market my auto body shop?
With all the ways you can market your auto body shop online, it can be tricky to choose exactly which paths to take. What happens to work well for one body shop might not work for another. At Stratosphere Studio, we recommend that you focus your energy on your website...
The top 5 ways your auto body shop website is your #1 salesperson
Every auto body shop relies heavily on its sales team to maintain excellent customer service and secure work for the shop technicians. It can be a tough job, so it’s understandable that your sales team would appreciate any additional help with the process. Did you know that your best sales...
How to handle insurance questions on your auto body shop blog
The nature of the relationship between auto body shops and auto insurance companies can be a little delicate, at times. Naturally, as two entities that have to work together so often, you might have some difficulties with each other. Of course you want to keep the peace, but what do...
How to convert your auto body shop website visitors into leads
It is common for body shop owners to worry about how much traffic their websites are getting every month. That’s certainly a valid concern and something we recommend that you monitor on a regular basis. However, there is something that is even more important than getting people to your site. ...
What should I include on a landing page form?
When developing the lead acquisition strategy for your auto body shop, there are several things to consider. What will your call to action be? What will you need to include on your landing page? How many leads will you aim to attain in the first month? When it comes to...
The top 5 advantages of content marketing for auto body shops
When you set out to market your auto body shop, the number of ways you could do it might seem overwhelming. There’s direct mail marketing, email marketing, print advertising, online marketing, radio advertising, content marketing, and a whole bunch of other methods with equally specific terms. However, if you boil...
Why should I use video for my collision repair website?
For some of the auto body shop owners we’ve talked to, the idea of using video to market their businesses sounds time consuming and expensive. Shop owners are often open to the idea, but it just doesn’t seem worth the effort. If you feel the same way, then let me...
How do I use social media for my auto body shop?
These days, just about everyone uses social media to support their business marketing strategies. When used properly, social media can successfully boost your website traffic and customer base. But how should a body shop use social media to be effective? All it takes is a smart plan and dedication to...