If you are reading this right now, then you are clearly someone who cares about your auto body shop business and recognizes that marketing is hard work. You already understand that the best way to be successful in your marketing is to educate yourself as much as possible about what...
Category: Blogs
The top 5 apps to assist with your collision repair marketing
As an agency that specializes in marketing for the automotive industry, we know that auto body shop owners wear many hats. They often field customer questions, oversee most repairs, and even try to do all their own marketing. It can leave you with too much to do and very little...
Tips and tricks for managing your collision repair marketing
If you are just starting to dive into online marketing strategies for your auto body shop, you might be overwhelmed with all there is to keep track of. Even seasoned collision repair marketing professionals can easily get bogged down with the many details involved in effective online marketing campaigns. First,...
How quickly will blogging bring my auto body shop more business?
When we begin working with new auto body shop clients at Stratosphere Studio, blogging is a major priority because it has proven to be an extremely successful marketing strategy. So, understandably, one of the first questions we tend to hear from our new clients is, “When will we see results?” ...
Auto Body Shop Blogging: 5 Ways You’re Doing It Wrong
As an agency that specializes in marketing for auto body shops, we have conducted a great deal of research into what the current marketing trends are, as well as what works for body shops and what doesn’t. We scour numerous shop websites all over the country every week and monitor...
How to bring more business into your auto mechanic shop
When the economy took a turn, lots of businesses suffered, including those in the automotive industry. Instead of bringing their cars in to a shop for regular maintenance or even to have much-needed repair work done, people started letting all these things slide. They kept driving on beat-up tires and...
The DOs and DON’Ts of social networking for auto dealerships
Social media has become an extremely popular and effective form of marketing for practically every business out there, including auto dealerships, auto body shops, and auto repair shops. At Stratosphere Studio, we’re in favor of this trend and encourage all of our automotive clients to use social media to their...
The DOs and DON’Ts of auto dealership blogging
A great deal of work goes into running an auto dealership. On top of that, many people in the business wear multiple hats, tackling everything from customer service to employee training, and from payroll to marketing. Often, there just isn’t enough time in the day for everything you’re responsible...
Online vs. radio advertising: which should your auto dealership choose?
We’ve been talking quite a bit these last few weeks about the various types of marketing available to auto dealerships. We addressed the pros and cons of television commercials, outdoor ads, and print ads in relation to online advertising options. While there are certain advantages to every type of marketing,...
Print vs. online advertising: which should your auto dealership choose?
The primary topic we’ve been discussing lately is how online marketing compares to other types of marketing commonly chosen by auto dealerships. We’ve addressed television advertising, as well as outdoor advertising, so this week I want to talk about another mainstay of car dealership advertising, which is print marketing. Many...