At Stratosphere Studio, we work with many auto body shops, so we’ve met numerous shop owners who have reached their wits’ ends when it comes to marketing. Too many of you are strapped for time, since you’re pulling double- and even triple-duty, taking on everything from servicing customers to hiring...
Month: April 2014
Why is storytelling important in collision repair marketing?
In marketing your collision repair shop, you might feel compelled to stand by the old impersonal methods of communication that many other auto body shops have been delivering to consumers for decades. Maybe you believe that it will impress customers and help you look more professional. Maybe you’re simply out...
Google+ vs. Facebook: which social network is better for collision repair marketing?
At Stratosphere Studio, we’ve run across a number of auto body shops in which the owner is wearing multiple hats: performing customer service, repairing vehicles, handling financial paperwork, and so much more. On top of all that, you are likely the solo marketing department for your shop, which leaves you...
Tips and tricks for boosting your collision repair marketing leads fast
It can happen to even the biggest and best collision repair shops: you’re coasting along through the month when all of a sudden you see your number of new internet leads dropping quickly. It can be disconcerting when this happens—especially if your lead numbers aren’t even coming close to your...