Auto dealership marketing: how to know what’s working and what isn’t

As you already know, one of the toughest jobs in the automotive industry involves properly diagnosing vehicular problems and determining how best to make repairs.  As a firm that specializes in digital marketing for auto dealerships, we at Stratosphere Studio know that managing the marketing for a car dealership can...

Increasing your auto dealership sales with calls to action

If you've been following our posts, then you already know that you can dramatically increase your auto dealership customer base with a well-managed website.  When you keep your website in great shape, you will gain more and more web traffic each month, along with plenty of leads coming in.  At...

Should I use Facebook in my auto dealership marketing?

At Stratosphere Studio, we strongly recommend that you make the quality of your website a priority before you dive into social media.  In our research, we’ve seen too many auto dealerships with strong social networking strategies, but very poor websites.  If your website looks great, is optimized for search engines,...

The top 5 ways your auto dealership website is your #1 salesperson

Every auto dealership relies heavily on its sales team to provide excellent customer service and secure work for the shop technicians.  It’s a tough job, so of course your sales team would appreciate any additional help with the process.  Fortunately, your best sales tool is sitting right in your back...

How to handle insurance questions on your auto dealership blog

As everyone in the automotive world knows, the relationship with auto insurance companies can be a little delicate, at times.  Naturally, as two entities that have to work together so often, auto dealerships and insurance companies have their share of challenges.  Naturally you want to keep the peace, so what...

How to convert your auto dealership website visitors into leads

If you are worried about how much traffic your auto dealership website is getting every month, that’s certainly a valid concern and something we recommend that you monitor on a regular basis.  Yet, did you know that there is something even more important than getting people to visit your website? ...

The top 5 advantages of content marketing for auto dealerships

The number of methods available to you for marketing your auto dealership might seem overwhelming.  There is social media marketing, direct mail marketing, email marketing, print advertising, radio advertising, content marketing, and a whole bunch of other methods with equally specific terms.  Yet, when you get right down to basics,...

What should I include on my website landing page form?

Are you currently working on the lead acquisition strategy for your auto dealership?  There are several things to consider.  For instance, what are your most enticing offers?  What calls to action will you post?  How many landing pages will you need?  How many leads do you aim to attain in...

How do I use social media in my auto dealership marketing?

It’s become practically expected for auto dealership owners to use social media in support of their business marketing strategies.  In many ways, this is a great development, since social networking can contribute to boosting your website traffic and sales.   But how should a car dealership most effectively use social networking? ...

Why does blogging work for auto dealerships?

At Stratosphere Studio, we’ve run across plenty of skeptics when it comes to using blogging as a marketing tool.  Many auto dealership owners don’t realize that blogging is a surefire way to dramatically boost your website traffic.  As a digital marketing agency that specializes in auto dealership marketing, we’ve seen...