A call-to-action (CTA) can be one of the most helpful tools for turning website visitors into cars for your auto body shop. We’ve tested countless offers and found that these 6 have proven to be the most successful every time for the body shops that we work with. 1.) Click...
Category: Blogs
Want to get at least 30 new customers every month to your body shop?
How we’re getting 30 leads a month for ABRN’s top body shop. We are steadily adding collision centers to our client roster--shops seeking to increase the number of leads and cars to their shops. Our first auto body shop content marketing client was O’Rielly Collision Center in Tucson, Arizona. The...
Trying to decide whether you should join Pinterest?
Hello, my name is Abby and I am completely, unabashedly, happily addicted to Pinterest. Have you jumped on the bandwagon, yet? If not, you might want to give it a shot. I mean, c’mon—everyone’s doing it! No, seriously. Pinterest is rapidly gaining ground in the social media arena. According to...
What is your blogging voice?
We do a lot of blogging for our clients here at Stratosphere, so we often find ourselves thinking about the concept of voice. Every blog post has a distinct voice behind it, a voice that is different from a DJ’s voice or a television reporter’s. It’s not a voice like...
Look for results, not awards when choosing a digital marketing agency
Like it or not, if you sell a product or service you need to master e-commerce. In 1997 I won an e-cubed award. In fact I won two of them. I was just a junior in college and doing so helped me launch my career in trade shows. In the...
Meet Abby, our newest blogging and social media addition
Talk about being in the right place at the right time. My husband and I just moved to Bel Air, Maryland and were taking a walk down Main Street with our 3-month-old daughter, checking out the town. We checked out some of the little shops we passed, along with a...
So you say you want to rank #1 on Google? Read this first.
Get me on Google now! Every customer of ours, everyone of them wants to be ranked #1 on Google. I'm right there with you, so do I. My company has been successful in ranking our customers on certain keywords and are making progress for them on other keywords. But it...
Google's new "semantic search" might kill your website rankings
Google is really starting to piss me off. On the one hand Google is making my job more important and vital to busy business owners like you. And our growth is certainly beginning to reflect this demand for our services. But I have to tell you, running around all day...
How to get your website to outperform your best sales person
Your website can create more sales than your best sales people, you just need the right process. I just recently started working with a mold remediation specialist (www.the molddr.com)who had a decent website and was blogging, tweeting, doing Facebook, paid search and email marketing. By a lot of people's standards...
Is your estimate sufficient body shop marketing to make the sale?
Some good old fashioned clever body shop branding can increase customer conversions When someone is considering taking their car to you, what do you give them to aid their decision? Is your estimate enough to complete the sale? What do you have on hand RIGHT NOW to make your...