I'll keep this short and sweet since we all have a lot to do right now. States are continuing to add shelter-in-place orders daily, but auto body shops are still open for business, and they will continue to stay open as you are all deemed essential businesses. However, your customers...
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Should I Claim My Repair Shop’s Google My Business Listing?
Google is a machine. We mean that in the obvious sense that it exists as a technological tool to help those using the internet and the sense that it is constantly working - turning out answers, websites, tools, directions, videos, images, and so much more. Google is probably the tool...
How to Improve Customer Service at Your Repair Company
Think of times you’ve been to a business and didn’t receive the attention you thought you deserved. Maybe you were into getting a product or service, but the person assigned to help you was underprepared, disinterested, or plain rude. You were probably turned off to that product or business after...
How to Effectively Post to Social Media for Your Repair Business
We’ve done several posts before on the importance of posting to social media for your repair business. Social media is the perfect platform for enhancing your brand and reaching your audience on a conversational and informative level. Knowing how to post to social media and understanding social marketing is sure...
Quality vs. Quantity When Blogging for Repair Shops
Anytime you Google inbound marketing and the benefits of blogging for your repair shop, you’re going to come across this age-old debate: quality vs. quantity. If you’re inexperienced in the marketing world, chances are you’re going to get frustrated reading pages and pages of content obsessing over this idea. There’s...
5 of the Most Annoying WordPress Problems Your Repair Shop is Facing
As content creators and digital marketers, we have a lot of resources available to us to fit our inbound needs. You may be doing everything right in terms of your outbound marketing strategies but if you don’t have a solid website, what’s the point of it all? Wordpress is an...
Super Simple Ways Your Repair Shop Can Communicate with Leads via Email
We know reaching out to strangers can be intimidating. Following up with clients over email when a contact form doesn’t include a phone number or much information can be extremely intimidating. When your body shop receives leads via email, online through forms, or over the phone, not everyone knows how...
4 Advantages of Adding Video to Your Auto Repair Website
Have you ever heard the phrase “show, don’t tell?” We bet you have. Today, we want to talk about the importance of that phrase and how it applies to video marketing for your website. There are so many advantages of adding video to your auto repair website. According to WordStream,...
Why is My Auto Repair Website Not Ranking?
So, you’ve been doing everything you can to work on your inbound marketing. You now have a rock-solid website and have been working to create great content. But, maybe you’re not getting the results you’ve been hoping for. While everything may look great on paper, your website just isn’t showing...
How to Create Blog Headlines for Repair Shops
Blogging is a way for businesses to regularly publish and promote relevant content for their customers. This type of content creation is a proven way to demonstrate industry-specific knowledge about collision repair to your followers and customer base. Attracting, converting, and delighting potential customers begins with great content to suit...