In our last post, we discussed the importance of online reviews for businesses. Initially, the statistics might have seemed surprising. The infographic from AutoBody-Review.com revealed that 85% of consumers say that they do read online reviews for local businesses, while 65% of consumers are more likely to choose a business...
Month: August 2013
Do online reviews matter for my auto body shop?
Before any potential customers open your doors, they will have usually spent a portion of their time researching whether your shop is the right fit for them. Perhaps they’ve consulted their friends, family, and co-workers. Maybe they’ve taken a look at your website, along with the websites of your competitors. ...
The top 5 mobile marketing tips for your auto body shop
A large percentage of people these days rely on their smartphones and tablets for entertainment, news, social interactions, and many other needs. Here are some mobile statistics from SlickText that might surprise you: · 91% of adults have their mobile phone within arm’s reach 24/7. · 53% of American consumers...
How to advertise a special event at your auto body shop
Yesterday, we discussed various types of events that you could host at your auto body shop to boost both your presence in the community and your shop’s sales. Yet, some of you might be wondering exactly how to spread the word about your event. Hosting an event can leave you...
What special events could I host at my auto body shop?
Are you a shop that is newly-established in your area and looking for creative ways to spread the word about your services? Or have you been around for a few decades, but want to reinvigorate your business? One of the best ways you can accomplish these tasks is by hosting...
How to track special offers to boost your auto body shop business
One of the questions we get frequently from our auto body shop clients is about how to track promotions while marketing their businesses. Plenty of industries have found success in using special offers and other promotions to increase their business, and the collision repair industry is no different. As a...
How to use email marketing for your auto body shop
As a collision repair shop owner, you have a number of marketing tactics at your disposal, including event marketing, content marketing, mobile marketing, and so on. A favorite among our clients has been email marketing and for good reason—it’s a wonderful way to stay in touch with your lead database,...
How to get more work at your auto body shop
Is your body shop business suddenly becoming stagnant? Well, you’re not alone. With the unpredictable fluctuations in the economy leaving so many people reluctant to deal with their car problems, lots of body shops are experiencing the same stagnation. Thanks to well-researched marketing techniques, at Stratosphere Studio we’ve managed to...
The DOs and DON’Ts of lead generation for auto body shops
At Stratosphere Studio, we care about our clients’ numbers of website visitors, their top-performing content, their social networking success, and more. However, our ultimate focus is to bring more leads to our clients. For an auto body shop, one new lead is usually the equivalent of one new car coming...
The DOs and DON’Ts of an auto body shop video
As the number of people watching videos on YouTube increases every day, it’s clear that video can be a powerful tool for any business. Video is dynamic, visual, and something that can be shared across multiple platforms. It’s no wonder that more and more businesses are starting to take advantage...