For some of the auto body shop owners we’ve talked to, the idea of using video to market their businesses sounds time consuming and expensive. Shop owners are often open to the idea, but it just doesn’t seem worth the effort. If you feel the same way, then let me...
Month: June 2013
How do I use social media for my auto body shop?
These days, just about everyone uses social media to support their business marketing strategies. When used properly, social media can successfully boost your website traffic and customer base. But how should a body shop use social media to be effective? All it takes is a smart plan and dedication to...
Why does blogging work for auto body shops?
Don't think blogging drives traffic to your shop? Guess again. We’ve encountered a number of skeptics when it comes to using blogging as a marketing tool. Lots of business owners are unaware that blogging is a surefire way to radically boost your website traffic. As a digital marketing agency that...
The DOs and DON’Ts of a body shop landing page
Getting your auto body shop online presence up to speed is a multi-step process. If you are starting to create landing pages for your website calls to action, then you are well on your way towards effective lead acquisition and nurturing. A good landing page can mean all the difference...
Repair your broken auto body shop website in 5 easy steps
Are you disappointed with your website’s performance? A number of our clients originally came to us with the same problem. As experts in the field of body shop marketing, we’ve been able to turn their sites into effective arenas for customer-building. If you’re not ready to commit to a marketing...
What is a call to action?
In our quest to help auto body shops perform better in their online marketing, we’ve gotten this question numerous times: “What is a call to action?” If you are wondering the same thing, then let me explain. A call to action is simply a line or button on your site...
What do I need to include on a landing page?
After you’ve started creating effective calls to action for your auto body shop website, you’re going to need to make sure they link to some great landing pages. If this seems daunting, don’t worry—there is a simple system for making successful landing pages. Plenty of our customers have been concerned...
How do I get more people to read my auto body shop blog?
If you’ve started blogging for your auto body shop, then you’ve taken a great step towards drawing more traffic to your website. We’ve certainly discussed the value of blogging quite a bit here at Stratosphere, since we’ve seen what a healthy impact it can have on body shop business. So,...
How do I use email to market my body shop?
We had a client approach us recently who was interested in using email to market his body shop, but he wasn’t quite sure how to go about it. This is one of our specialties at Stratosphere Studio, so we were able to develop a full-scale email marketing campaign for his...
How do I make a video for my auto body shop website?
The use of video is one of the most powerful ways that you can enhance your body shop’s presence on the web. It not only provides a great tool for spreading the word about your shop on various social networks, but it also allows your shop’s character to shine through...