Online vs. radio advertising: which should your auto dealership choose?

We’ve been talking quite a bit these last few weeks about the various types of marketing available to auto dealerships.  We addressed the pros and cons of television commercials, outdoor ads, and print ads in relation to online advertising options.  While there are certain advantages to every type of marketing,...

Online marketing vs. television: which should your auto dealership choose?

When our auto dealership clients first come to Stratosphere Studio for their digital marketing needs, they are sometimes concerned about how online marketing compares to older, more familiar methods, like TV, radio, or print advertising.  Even some of the biggest auto dealerships in the country are very careful with their...

How much would online marketing cost my auto dealership?

Sometimes it can be a real guessing game trying to figure out how much money your auto dealership should spend on marketing in order to generate more business.  There’s always the fear that you might not spend enough and would risk not reaching anyone.  Then again, you could spend too...

Can I get more customers from my auto dealership website alone?

For most companies we’ve come across, advertising budgets are limited and it can be a real challenge to determine how to spend those precious marketing dollars.  For some of our clients, digital marketing still feels relatively new after decades of trusting in the advertising clout of television, radio, and print. ...

Online marketing vs. television: which should your auto body shop choose?

When our auto body shop clients first come to us for their digital marketing needs, they are usually very intrigued by what online marketing can do for their business, but they’re unsure of how it stacks up against other types of marketing, like television advertising.  It is natural to ask...

How much would online marketing cost my auto body shop?

It can be a real guessing game sometimes, as far as how much money a body shop should spend in order to bring in more business.  Spend too little and you might not reach anyone.  Spend too much and it might turn out to be a waste of money.  Whether...

Auto body shop marketing: how to know what’s working and what isn’t

In the automotive repair industry, some of the toughest problems that technicians tackle involve properly diagnosing vehicular issues and determining how best to repair those issues.  Managing the marketing for your auto body shop can be equally challenging—especially if you aren’t sure whether it’s having an impact.  To help you...