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Collision repair marketing and the anatomy of a good blog

When you’ve been writing blogs for your collision repair shop for a few years, it becomes second nature to craft content that your online readers will value.  You begin to find inspiration for blog posts in your daily activities and you develop a schedule for writing and posting that works well for your shop.  If… Read more »

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Why is storytelling important in collision repair marketing?

In marketing your collision repair shop, you might feel compelled to stand by the old impersonal methods of communication that many other auto body shops have been delivering to consumers for decades.  Maybe you believe that it will impress customers and help you look more professional.  Maybe you’re simply out of ideas for how to… Read more »