If you are still fairly new to blogging for your auto body shop or if you’ve been blogging for a while and you’re looking for some fresh ideas, it’s always a good idea to revisit the automotive business from your customers’ perspectives. When you put yourself in your customers’ shoes,...
Tag: content marketing
How to find the best agency to handle your collision repair marketing
If you are the owner of an auto body shop, you, like many of our clients, are likely overwhelmed with the many job roles you are performing. While it can be extremely rewarding to run a body shop, it can also be very stressful—especially if you are having to take...
Top 5 tips and tricks for generating fresh blog content for your collision repair shop
If you have been blogging for your auto body shop for a while—let’s say six months or more—you have likely suffered from a case of writer’s block at some point in there. It’s inevitable when you do any sort of long-term writing, so be assured that you’re not alone in...
Collision repair marketing and the anatomy of a good blog
When you’ve been writing blogs for your collision repair shop for a few years, it becomes second nature to craft content that your online readers will value. You begin to find inspiration for blog posts in your daily activities and you develop a schedule for writing and posting that works...
No time? Here's how to prioritize your collision repair marketing strategies.
At Stratosphere Studio, we work with many auto body shops, so we’ve met numerous shop owners who have reached their wits’ ends when it comes to marketing. Too many of you are strapped for time, since you’re pulling double- and even triple-duty, taking on everything from servicing customers to hiring...
The DOs and DON’Ts of auto dealership blogging
A great deal of work goes into running an auto dealership. On top of that, many people in the business wear multiple hats, tackling everything from customer service to employee training, and from payroll to marketing. Often, there just isn’t enough time in the day for everything you’re responsible...
What is content marketing for auto dealerships?
Are you familiar with the term “content marketing”? Content marketing is a strategy in which businesses focus their energy on providing useful, relevant content to their consumers. It’s starting to become a popular method of generating more business for numerous trades, including the automotive industry, because it allows you to...
Increasing your auto dealership traffic with blogging
If you haven’t started blogging for your auto dealership to increase website traffic, leads, and sales, then you are missing out on a huge opportunity for your business. What’s stopping you? If it’s time constraints, then take a look at our post on making time for blogging. If it’s that...
Increasing your auto dealership sales with calls to action
If you've been following our posts, then you already know that you can dramatically increase your auto dealership customer base with a well-managed website. When you keep your website in great shape, you will gain more and more web traffic each month, along with plenty of leads coming in. At...
The top 5 ways your auto dealership website is your #1 salesperson
Every auto dealership relies heavily on its sales team to provide excellent customer service and secure work for the shop technicians. It’s a tough job, so of course your sales team would appreciate any additional help with the process. Fortunately, your best sales tool is sitting right in your back...