When our auto dealership clients first come to Stratosphere Studio for their digital marketing needs, they are sometimes concerned about how online marketing compares to older, more familiar methods, like TV, radio, or print advertising. Even some of the biggest auto dealerships in the country are very careful with their...
Author: stratoadmin
How much would online marketing cost my auto dealership?
Sometimes it can be a real guessing game trying to figure out how much money your auto dealership should spend on marketing in order to generate more business. There’s always the fear that you might not spend enough and would risk not reaching anyone. Then again, you could spend too...
How to write an eBook for your auto dealership
If you’ve been following our blog posts for a while, then you’ve become well-versed in the art of blogging, developing calls to action, and converting your auto dealership website visitors into leads. You probably know all about what kinds of incentives to offer to your website visitors in order to...
What is content marketing for auto dealerships?
Are you familiar with the term “content marketing”? Content marketing is a strategy in which businesses focus their energy on providing useful, relevant content to their consumers. It’s starting to become a popular method of generating more business for numerous trades, including the automotive industry, because it allows you to...
Lead acquisition 101: offering incentives to your auto dealership website visitors
At Stratosphere Studio, when we talk to potential auto dealership clients about their online marketing, a common concern among them is the process of acquiring leads. Since lead generation is absolutely essential for long-term sustainability for every auto dealership, we certainly understand this concern. Do you have the same worry...
Our top tips for branding your auto dealership online
Eventually, nearly every auto dealership in this country finds itself in a serious discussion about branding. This might happen when the dealership is just in the developmental stage or it might happen well after the business has been established and maybe just needs a fresh face. The automotive industry is...
How do I use Twitter for my auto dealership?
For many auto dealerships, social networking might come across as superficial, oversaturated, and overblown. While this perception holds some validity, depending on which social media outlets you use and who you follow, it doesn’t represent the whole truth. In actuality, social networking has likely as many positive aspects as negative. ...
Increasing your auto dealership traffic with blogging
If you haven’t started blogging for your auto dealership to increase website traffic, leads, and sales, then you are missing out on a huge opportunity for your business. What’s stopping you? If it’s time constraints, then take a look at our post on making time for blogging. If it’s that...
Auto dealership marketing: how to know what’s working and what isn’t
As you already know, one of the toughest jobs in the automotive industry involves properly diagnosing vehicular problems and determining how best to make repairs. As a firm that specializes in digital marketing for auto dealerships, we at Stratosphere Studio know that managing the marketing for a car dealership can...
Increasing your auto dealership sales with calls to action
If you've been following our posts, then you already know that you can dramatically increase your auto dealership customer base with a well-managed website. When you keep your website in great shape, you will gain more and more web traffic each month, along with plenty of leads coming in. At...