It can happen to even the biggest and best collision repair shops: you’re coasting along through the month when all of a sudden you see your number of new internet leads dropping quickly. It can be disconcerting when this happens—especially if your lead numbers aren’t even coming close to your...
Tag: lead generation
Auto Body Shop Blogging: 5 Ways You’re Doing It Wrong
As an agency that specializes in marketing for auto body shops, we have conducted a great deal of research into what the current marketing trends are, as well as what works for body shops and what doesn’t. We scour numerous shop websites all over the country every week and monitor...
Online vs. radio advertising: which should your auto dealership choose?
We’ve been talking quite a bit these last few weeks about the various types of marketing available to auto dealerships. We addressed the pros and cons of television commercials, outdoor ads, and print ads in relation to online advertising options. While there are certain advantages to every type of marketing,...
Print vs. online advertising: which should your auto dealership choose?
The primary topic we’ve been discussing lately is how online marketing compares to other types of marketing commonly chosen by auto dealerships. We’ve addressed television advertising, as well as outdoor advertising, so this week I want to talk about another mainstay of car dealership advertising, which is print marketing. Many...
How to write an eBook for your auto dealership
If you’ve been following our blog posts for a while, then you’ve become well-versed in the art of blogging, developing calls to action, and converting your auto dealership website visitors into leads. You probably know all about what kinds of incentives to offer to your website visitors in order to...
Lead acquisition 101: offering incentives to your auto dealership website visitors
At Stratosphere Studio, when we talk to potential auto dealership clients about their online marketing, a common concern among them is the process of acquiring leads. Since lead generation is absolutely essential for long-term sustainability for every auto dealership, we certainly understand this concern. Do you have the same worry...
Auto dealership marketing: how to know what’s working and what isn’t
As you already know, one of the toughest jobs in the automotive industry involves properly diagnosing vehicular problems and determining how best to make repairs. As a firm that specializes in digital marketing for auto dealerships, we at Stratosphere Studio know that managing the marketing for a car dealership can...
Increasing your auto dealership sales with calls to action
If you've been following our posts, then you already know that you can dramatically increase your auto dealership customer base with a well-managed website. When you keep your website in great shape, you will gain more and more web traffic each month, along with plenty of leads coming in. At...
The top 5 ways your auto dealership website is your #1 salesperson
Every auto dealership relies heavily on its sales team to provide excellent customer service and secure work for the shop technicians. It’s a tough job, so of course your sales team would appreciate any additional help with the process. Fortunately, your best sales tool is sitting right in your back...
How to convert your auto dealership website visitors into leads
If you are worried about how much traffic your auto dealership website is getting every month, that’s certainly a valid concern and something we recommend that you monitor on a regular basis. Yet, did you know that there is something even more important than getting people to visit your website? ...